Right after this year’s New Years celebrations Chick-fil-A made a move, and raised it’s menu prices 6% across the board.
The #1 chicken chain has faced criticism for having higher prices than most fast food chains. The price of the chicken sandwich has more than doubled in less than ten years. And in 2022, Chick-fil-A made another price increase…but by a staggering 15%…
One poster said in response:
“I remember a chick fil a sandwich after tax was like 3.45 when I used to work there, and that was less than 10 years ago 😔
Newsweek analyzed the prices of Chick-fil-A, and came up with a report detailing the rising costs of ingredients, mainly chicken, supply disruption, packaging being the main drivers behind the price hikes.
A chicken sandwich at Chick-fil-A will now have a nationwide average of $5.95 but in places like NYC with a higher cost of living, that figure is expected to be closer to $6.99. In comparison, in 2021 – it would’ve been under $5. And less than ten years ago, it was closer to $3.50.
Aaron Anderson, CEO of consulting firm, Axxeum Partners spoke on the rising costs at the chain:
“Higher menu prices can lead to reduced frequency of visits or spending per visit by consumers. Some may switch to lower-priced alternatives. However, Chick-fil-A’s strong brand loyalty might mitigate this impact to an extent.”
Research has shown that Chick-Fil-A is the number one preferred chicken chain and the American Customer Satisfaction Index found it to be the highest quality fast food chain…with loyal customers, and quality fare, it may take a lot before the dam breaks on the chain and patrons reduce their visits.
Chick-fil-A is far from alone. Other chains have also raised prices over the past few years due to inflation, and now mainly the FAST act, the minimum wage increase for fast food workers in California which would bring their hourly earnings to 20/hr. A cost many are looking to mitigate any way that they can. Pizza Hut just laid off every delivery driver in the state last week before the bill can implemented this April.
Chipotle has had four increases in a span of just two years, announcing another this past Fall. The CEO reportedly wanting to pass the higher costs onto the customer.
Chick-fil-A hasn’t responded to numerous media outlets for a comment request on the most recent 6% price increase.
