East Rutherford, New Jersey
The King of YouTube Mr. Beast has eyes on becoming The King of fast-food burgers. What started as an upstart ghost kitchen that offered burgers and fries typically cooked at other restaurants brick and mortar stores has exploded much like the YouTubers popularity.
The original concept was slated to join with 300 partnered restaurants to fulfill orders that were available for delivery and pickup on apps such as Uber Eats and Doordash. It was launched in December of 2020 and found its footing during the COVID-19 Pandemic where food delivery demand grew at an astounding rate. Where originally 300 restaurants were slinging Beast Burgers, six months later the number had swelled to 1000 venues. In July of 2021 Mr. Beast shared that his concept had already generated 100 million in revenue.
On September 4th, due to high demand and outgrowing the initial intent of the business, the first brick and mortar Mr. Beast Burger opened up in East Rutherford, New Jersey. Over 10,000 people showed up to support the famous YouTuber at the packed event. Mr. Beast is known for his charitable contributions and has given an excessive amount to charities that fight against hunger and poverty. He may want to think about helping with healthcare if he continues this greasy expansion!
