Pizza Hut switches gears to take on competitors by bringing a new $7 Value Menu to the forefront of their business model.
The $7 Deal Lover’s Menu boasts a reported seventeen item availability which includes three brand-new items to Pizza Hut; Roasted Garlic Cheese Sticks, Bacon Cheddar Cheese Sticks and Chocolate Donut Bites.
Similar to Domino’s $6.99 Mix & Match, and Papa John’s Papa Pairings…Pizza Hut’s $7 Deal Lover’s Menu operates under the “buy two or more items from the menu, and get them for $7 each.” Domino’s has long catered to the value-conscious crowd by offering the Mix & Match Menu, and promos like the latest free Emergency Pizza deal.
$7 Deal Lover’s Menu
- Roasted Garlic Breadsticks
- Bacon Cheddar Breadsticks
- Chocolate Donut Bites
- Medium One-Topping Pizza
- Meat Lover’s Melt
- Pepperoni Lover’s Melt
- Chicken Bacon Parm Melt
- Buffalo Chicken Melt
- 8-Piece Boneless Wings
- Double Order of Breadsticks
- Cheese Sticks
- Chicken Alfredo Pasta
- Italian Meats Pasta
- Cheesy Alfredo Pasta
- Veggie Pasta
- Cinnabon® Mini Rolls
- PEPSI-COLA® 4-Pack
Lindsay Morgan, Chief Marketing Officer at Pizza Hut said: “Girl Math has been taking over social feeds with a comical twist on what we find to be a “good deal” and how we justify some treats we want for ourselves, which is so fitting for our new $7 Deal Lover’s Menu, so it felt like the right time to get in on the joke for the menu launch.”
Pizza Hut is taking the TikTok trend “Girl Math”, and leaning into that comedic notion that low-cost equals…essentially free. Anne Sitar, social media influencer will be representing the “Girl Math” side of it while Pizza Hut plans to have other celebrities on board to market the $7 Deal Lovers Menu.
Morgan continued: “Girl Math trend aside, Pizza Hut believes that you shouldn’t have to choose between a great taste and a good value, and our new $7 Deal Lovers is exactly that.”
